Logotype and various design for Stutterheim Raincoats, a brave new clothing line for a rainy day.

No Gore-tex. No Velcro. No reflexes.
And no straps and strings dangling from every seam.

For anyone who doesn’t want to look like a sad golfer in town, here’s a rain coat for you. Plain, simple and understatedly stylish, it’s an updated version of the traditional raincoat worn by generations of Swedish fishermen (and the odd grumpy film director) until it fell into oblivion when rain gear became a thing of the sportswear industry.

Now we’re bringing it back into the light, or rather, the water. Based on the original patterns from the 1960’s (we found them in a barn) and manufactured in the city of Borås, long the centre of the Swedish textile industry (until production moved overseas and factories closed down), it’s the only rain coat you’ll ever need. Whether you’re about town or in the country. Whether it’s a drizzle ora downpour. Whether you’re battling with the forces of nature or just your own demons.


Johan Röstvall
Art direction, Illustration & Design

Stockholm, Sweden

︎︎︎ info@jrdesign.se
Get in touch for commissions and collaborations. 

© 2024 Johan Röstvall


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